Case Study - Doc Hotties

Building and managing a retail brand and store.

From soup to nuts, we've helped to build this retail companies online presence and business.
Four bottles of hot sauce are sitting on a wooden table.

Building a brand in a competitive market

For Doc Hotties, a retailer of artisanal hot sauces and spicy foods, we developed the company's brand identity, as well as designed and launched a comprehensive ecommerce website, which includes product photography and descriptions. We also manage Doc Hotties social media and marketing programs.

Website Design & Creation

Based on Doc Hotties' needs and the size of its product catalog, we decided to launch the site using the Shopify ecommerce platform. Our team designed the site using our in-house product photography, and developed all of the product descriptions, content, and blogs for the site.

Building a Brand & Driving Sales

For Doc Hotties, a retailer of artisanal hot sauces and spicy foods, we worked with to not only develop the company's brand identity, but to design and launch a comprehensive ecommerce website. Some of the services we provide for them:

  • Logo design
  • Website design and setup using the Shopify platform
  • Website and product copy
  • Product photography and social media photography
  • Videos production
  • Social media management and social media advertising
  • Paid search marketing, including Google Shopping
  • Content marketing, content development, and blogs
  • Email marketing and campaign development

Product Photography

Our team is responsible for Doc Hotties' product photography, as well as imagery used in its various social media accounts and print pieces. Our challenge is to convey the high quality of the products, while differentiating the site from competitors who have very amateurish photography.

A woman is pointing to the side with her finger.

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