Looker Studio Resources
Handy resources for using Looker Studio, the rebranded version of Google's Data Studio reporting and dashboard tool. We provide guidance and tips on how to create easy marketing channel dashboards, set up GA4 conversion rates, and build GA4 conversions dashboards.

Getting to all of your Google Ads PPC data can sometimes mean switching back and forth between GA4 and Google Ads. Plus it's a pain to get the visual insights you need in one place. Roy takes a look at how to build a PPC dashboard in Looker Studio that will not only give you an overview of your program performance, but can give you a quick way to monitor trends that can impacting your profitability, cost, and visibility.

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